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	<title>Eleven Media &#187; Social Networking</title>
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	<link>http://www.elevenmedia.com.au</link>
	<description>Melbourne Web Design Studio</description>
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		<title>The World Is Obsessed With Facebook</title>
		<link>http://www.elevenmedia.com.au/facebook-video/</link>
		<comments>http://www.elevenmedia.com.au/facebook-video/#comments</comments>
		<pubDate>Thu, 24 Feb 2011 21:54:07 +0000</pubDate>
		<dc:creator>Eleven</dc:creator>
				<category><![CDATA[Eleven Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.elevenmedia.com.au/?p=1446</guid>
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		<title>SMB usage of Social Media in Australia</title>
		<link>http://www.elevenmedia.com.au/state-of-the-nation-smb-usage-of-social-media-in-australia/</link>
		<comments>http://www.elevenmedia.com.au/state-of-the-nation-smb-usage-of-social-media-in-australia/#comments</comments>
		<pubDate>Mon, 11 Oct 2010 04:05:04 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Eleven Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.elevenmedia.com.au/?p=1279</guid>
		<description><![CDATA[Interesting stats on the use of Social Media by Small &#38; Medium Businesses in Australia Also<a href="http://www.elevenmedia.com.au/state-of-the-nation-smb-usage-of-social-media-in-australia/"> [ more ]</a>]]></description>
			<content:encoded><![CDATA[<p>Interesting stats on the use of Social Media by Small &amp; Medium Businesses in Australia</p>
<p>
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</p>
<p>Also &#8211; thanks to <a href="http://twitter.com/sammutimer" target="_blank">Sam</a> for alerting to me to this video.</p>
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		</item>
		<item>
		<title>Facebook Pages for business</title>
		<link>http://www.elevenmedia.com.au/how-to-create-a-facebook-page-for-your-business/</link>
		<comments>http://www.elevenmedia.com.au/how-to-create-a-facebook-page-for-your-business/#comments</comments>
		<pubDate>Wed, 21 Jul 2010 03:50:41 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://www.elevenmedia.com.au/?p=1015</guid>
		<description><![CDATA[Facebook is by far the most popular Social Networking website, approximately 8 million Australians are part<a href="http://www.elevenmedia.com.au/how-to-create-a-facebook-page-for-your-business/"> [ more ]</a>]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1039" title="eleven-fb" src="http://www.elevenmedia.com.au/wp/wp-content/uploads/eleven-fb.jpg" alt="" width="600" height="125" /></p>
<p>Facebook is by far the most popular Social Networking website, approximately <a href="http://laurelpapworth.com/australia-number-of-australians-on-facebook-2010/" target="_blank">8 million Australians</a> are part of the almost <a href="http://mashable.com/2010/07/17/facebook-500-million/" target="_blank">500 Million Wordwide</a> Facebook users. I&#8217;ve decided to share some tips for business owners that are starting out with <a href="http://www.facebook.com/pages/create.php" target="_blank">Facebook Pages</a>.<span id="more-1015"></span></p>
<p>Facebook Pages can be setup for just about anything: Businesses, Brands, Products, Organisations, Artists or Public Figures.  Facebook Pages work much like normal Facebook profiles so you can add status updates, add photos and other Facebook users can write on your &#8216;wall&#8217;.  The main difference is Facebook Pages don&#8217;t have &#8216;friends&#8217; they have fans that &#8216;like&#8217; the page.</p>
<p>I recommend most of our clients setup a Facebook Page for their business because it&#8217;s a great free way for businesses to quickly, easily and directly engage with their customers.</p>
<h4>My top 5 tips for starting out with Facebook Pages for your business:</h4>
<h2>1. Choose your page name carefully</h2>
<p>Facebook page names <a href="http://www.facebook.com/help/?search=change%20name#!/help/?faq=15196" target="_blank">can not be changed</a> so choose wisely! I recommend including a keyword or two in your page name if possible as this can help optimise your business in the Facebook Search Results.</p>
<h2>2. Be strategic about when you time your updates <strong><br />
 </strong></h2>
<p><a href="http://www.facebook.com/press/info.php?statistics" target="_blank">According to Facebook</a> the average Facebook user has over 130 friends so they may miss your status update among all of their friends status updates. One of our clients that run a chain of retail store post facebook page status updates on Thursday and Friday nights mentioning specials, new stock and that they are open late on those nights. Another one of our clients that manages a popular restaurant posts updates on Sunday mornings such as &#8220;Hangover? Hungry? why not drop in for a Big Brekkie??&#8221;.</p>
<h2>3. Include photos in your updates  <strong><br />
 </strong></h2>
<p>In my opinion status updates that include photos will help your update stand out in your &#8216;fans&#8217; news feed and encourage users to engage with your business. A few of our clients use their mobile phones to take photos of new products as they arrive in store and they upload these photos to Facebook within minutes.</p>
<h2>4. Promote your Facebook Page <strong><br />
 </strong></h2>
<p>There are a few quick an easy ways to promote your businesses Facebook Fan page: Add a button to your website, add a link to your email signature, send out an email newsletter, promote it at your place of business or you can even pay to <a href="http://www.facebook.com/ads/create/" target="_blank">advertise your Facebook page</a> on Facebook.</p>
<h2>5. Maintain your Facebook Page<strong><br />
 </strong></h2>
<p>I recommend that you review to your Facebook page at least once a week to see your page <a href="http://www.facebook.com/help/?page=914#!/help/?faq=15221" target="_blank">&#8216;insights&#8217;</a> (a.k.a stats) and to review comments posted on your page. I recommend you ensure that your contact details (website address, email, business address and phone numbers) are up to date and easy to find!</p>
<h2>To setup a Facebook Page for your business visit:</h2>
<p><a href="http://www.facebook.com/pages/create.php" target="_blank">http://www.facebook.com/pages/create.php</a></p>
<p>Feel free to leave a link to your Facebook Page in the comments &amp; checkout <a href="http://www.facebook.com/ElevenMedia.com.au" target="_blank">Eleven   Media on Facebook</a>.</p>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Social Media ROI: Socialnomics</title>
		<link>http://www.elevenmedia.com.au/social-media-roi-socialnomics/</link>
		<comments>http://www.elevenmedia.com.au/social-media-roi-socialnomics/#comments</comments>
		<pubDate>Sun, 18 Jul 2010 00:47:00 +0000</pubDate>
		<dc:creator>Eleven</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://www.elevenmedia.com.au/?p=968</guid>
		<description><![CDATA[Interesting video about the Return on Investment of Social Media for businesses.]]></description>
			<content:encoded><![CDATA[<p>Interesting video about the Return on Investment of Social Media for businesses.</p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Revolution</title>
		<link>http://www.elevenmedia.com.au/social-media-revolution-2/</link>
		<comments>http://www.elevenmedia.com.au/social-media-revolution-2/#comments</comments>
		<pubDate>Tue, 11 May 2010 07:30:15 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Eleven Media]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://www.elevenmedia.com.au/?p=910</guid>
		<description><![CDATA[Here&#8217;s the updated Social Media Revolution video, the statistics are mind blowing. My favorite quote: &#8220;The<a href="http://www.elevenmedia.com.au/social-media-revolution-2/"> [ more ]</a>]]></description>
			<content:encoded><![CDATA[<p>Here&#8217;s the updated Social Media Revolution video, the statistics are mind blowing. My favorite quote: <br />
 &#8220;The ROI on Social Media is Your Business Will Still Exist in 5 years&#8221;. So is Social Media a Fad ?</p>
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</div>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Building communities on Facebook</title>
		<link>http://www.elevenmedia.com.au/building-communities-on-facebook/</link>
		<comments>http://www.elevenmedia.com.au/building-communities-on-facebook/#comments</comments>
		<pubDate>Wed, 24 Mar 2010 06:22:32 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://www.elevenmedia.com.au/blog/?p=375</guid>
		<description><![CDATA[We recently discovered this comphressive presentaion about building a community on Facebook around your brand. Check<a href="http://www.elevenmedia.com.au/building-communities-on-facebook/"> [ more ]</a>]]></description>
			<content:encoded><![CDATA[<p>We recently discovered this comphressive presentaion about building a community on Facebook around your brand. Check it out below and if your on <a href="http://www.facebook.com/elevenmedia.com.au">facebook become a fan of Eleven Media. </a></p>
<div class="box">
<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="600" height="502" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="data" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=wsfacebookv04-finalpreso-100317172112-phpapp01&amp;stripped_title=building-communities-in-facebook" /><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=wsfacebookv04-finalpreso-100317172112-phpapp01&amp;stripped_title=building-communities-in-facebook" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="600" height="502" src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=wsfacebookv04-finalpreso-100317172112-phpapp01&amp;stripped_title=building-communities-in-facebook" allowscriptaccess="always" allowfullscreen="true" data="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=wsfacebookv04-finalpreso-100317172112-phpapp01&amp;stripped_title=building-communities-in-facebook"></embed></object>
</div>
<p>View more presentations from <a href="http://www.slideshare.net/matthewgain">matthewgain</a>.</p>
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			<wfw:commentRss>http://www.elevenmedia.com.au/building-communities-on-facebook/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Must View : The State of the Internet</title>
		<link>http://www.elevenmedia.com.au/must-view-the-state-of-the-internet/</link>
		<comments>http://www.elevenmedia.com.au/must-view-the-state-of-the-internet/#comments</comments>
		<pubDate>Sat, 06 Mar 2010 02:18:01 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.elevenmedia.com.au/blog/?p=368</guid>
		<description><![CDATA[A very well produced video on the state of the internet &#8211; including some interesting  social<a href="http://www.elevenmedia.com.au/must-view-the-state-of-the-internet/"> [ more ]</a>]]></description>
			<content:encoded><![CDATA[<div class="box"><object width="600" height="450" data="http://vimeo.com/moogaloop.swf?clip_id=9641036&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=ffffff&amp;fullscreen=1" type="application/x-shockwave-flash"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=9641036&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=ffffff&amp;fullscreen=1" /></object></div>
<h4>A very well produced video on the state of the internet &#8211; including some interesting  social media statistics.</h4>
<p>Thanks TY : <a href="http://trevoryoung.posterous.com/">http://trevoryoung.posterous.com/</a></p>
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		<slash:comments>0</slash:comments>
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		<title>Social Media Revolution</title>
		<link>http://www.elevenmedia.com.au/social-media-revolution/</link>
		<comments>http://www.elevenmedia.com.au/social-media-revolution/#comments</comments>
		<pubDate>Fri, 11 Dec 2009 03:39:25 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://www.elevenmedia.com.au/blog/?p=316</guid>
		<description><![CDATA[]]></description>
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